Location: Fordham Law School Building, Skadden Conference Center, 150 W 62nd Street, New York, NY 10023
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Tuesday, May 3 • 1:50pm - 2:10pm
An Exploration of Ownership Type and Newsroom Diversity

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Media ownership and diversity have been areas of scrutiny and concern for the United States' Federal Communications Commission (FCC) for decades, particularly as the media industry matures and ownership becomes more concentrated. Such issues cut to the core of the idealized marketplace of ideas and representation of voices within a democracy. In this study, the effects of ownership type upon ethnic and racial diversity within television newsrooms are explored. A content analysis of a randomly selected sample of local U.S. television stations (N=268) was analyzed to compare the diversity levels of on-air personnel for stations that were network owned and operated (O&O), as well as stations that took part in Shared Services Agreements (SSAs), a growing ownership arrangement in the U.S. that has been under FCC scrutiny. Findings reveal that there are significant effects for network owned-and-operated stations, but none for SSA-attached stations. Possible explanations and future research suggestions are offered.

avatar for Amy Jo Coffey

Amy Jo Coffey

Associate Professor, University of Florida
Dr. Amy Jo Coffey is an associate professor in telecommunication management and director of the new online master's program in Audience Analytics at the University of Florida. She teaches courses in audience analysis, innovation and entrepreneurship, telecommunication programming... Read More →

avatar for Eli Noam

Eli Noam

Columbia University
Eli Noam is Professor of Economics and Finance at the Columbia Business School since 1976, and its Garrett Professor of Public Policy and Business Responsibility. He is the Director of the Columbia Institute for Tele-Information, a research center focusing on management and policy... Read More →

Tuesday May 3, 2016 1:50pm - 2:10pm EDT
Room 402 Law School
  Media Policies & Regulations
  • Manuscript # 1134
  • Session # A23

Attendees (5)