Associate Professor at the School of Communication (University of Navarra, Spain). Her teaching and research focuses on media economics. She is member of the editorial board of Palabra Clave, Journalism and Mass Communication Quarterly and Communication and Society.
She is the author of European Television Production: Pluralism and Concentration (2004) and Globalization and Pluralism: reshaping public TV in Europe (2010); chapters in books such as “Content as products in media markets”, in Managing Media Firms and Industries. What's So Special About Media Management (2016), “Keys to Monetize Social Media in the Audiovisual Business” in the Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets (2013), “Implementation of innovation strategy: The case of CCRTV Interactiva” in Managing Media Economy, Media Content and Technology in the Age of Digital Convergence (2011). Her last publications in Journals include “The Effects of Competition in the profitability of European Television Channels” (2010), “The Transformation of Public TV Companies into Digital Services at the BBC and RTVE” (2011), “The Impact of the Recession on the TV Industry in Mexico and Spain” (2013), “Media Market Research on Immigrant Audiences: Lessons Learned From a Critical Analysis of the Spanish Media Survey” (2015) and “The impact of DTT in the willingness to pay for TV in Spain” (2016).